Our story

About Choose Your Animal


Choose Your Animal is a high-quality, eco-fashion, active wear brand, created to help the planet. The exclusive range is based on animal prints. The fabric made from recycled, reclaimed, plastic bottles, fishing nets, carpets, and textiles. These materials reduce the pressure on landfill, the oceans and the environment. 


Featured animal on each of the garments represents and is dedicated to, a specific high-risk animal species. Each garment directly supports a charity dedicated to protecting that particular species. 


Choose Your Animal proudly donate 10% of profits to registered animal charities. Co-Founders, husband and wife team, Richard and Ursula Keane, established Choose Your Animal in memory of Richard's sister Tanya, a doctor and a great lover of the environment and animals, who died tragically through suicide. 


The brand is giving consumers the opportunity to be part of an environmental solution. Explore our featured collections for men and women by visiting our new website: https://www.chooseyouranimal.com/